Cheshire Professional Institutes Network – Delivering Marketing Solutions

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Start Date: 25 Nov 2014

Start Time: 6:00 PM

End Time: 8:00 PM

Duration: 2 hours

Capacity: 100

Venue: Martin Room WMA214, University of Chester, , Warrington Campus , Fearnhead, Warrington , WA2 0DB › View map

This event takes visual communications, social media and mobile-platforms and discusses how a unique ‘style’ in developing products and services is needed for a modern design agency to succeed and grow. It uses the interloopmailer® and Reggie® as examples of how agencies can ‘productise’ services to extend reach and succeed in new markets. Both provide powerful examples of innovative approaches to the ‘switched-on’ communications market.

The multi-award winning interloopmailer® is patented by GSD® and has already proved its worth for major clients including Samsung, Siemens, Philips, Motorola, T-Mobile, Vauxhall, BRUSH and Komatsu. 

Reggie®, the mobile application that allows teachers to take the student register, anytime and anywhere will also be used as an example of how an application can be developed; the thoughts behind it and the highs and lows of market success including approval from Apple.

Speaker 

Graham Shapiro
Founder and CEO of  GSD® 

Summary of presentation:
Graham Shapiro is founder and CEO of GSD®, the Top Independent Agency in the UK from The Drum’s Independent Agency Census 2014 for up to 25 staff based on financial performance, client feedback and peer recommendation. GSD® is also winner of an international Stevie® Award 2014 for App of the Year. Graham is a Fellow of CIM and an Ambassador of Innovation for The University of Cambridge.

Additional Information

The cost for the event is Member free Non Member 15.00

Facilities

  • Refreshments provided

Enquiries contact

Questions about this event should be addressed to Roger McCartney at roger.mccartney@managers.org.uk.

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