RACE UNDER WRAPS: Top British companies unable or unwilling to publicise ethnic makeup of management

LONDON, 19 July, 2017: British businesses must break their “silence” on the under-representation of black, Asian and minority ethnic groups (BAME) in key roles, according to new research from professional management body the CMI and the British Academy of Management.

Only six per cent of management jobs in the UK are held by minorities 1 – less than half their proportion of the working-age population as a whole. Yet new research finds that only 54 per cent of FTSE100 leaders are seen to be actively championing greater diversity in their companies, with just 21 per cent revealing their current diversity levels through published progression targets and data.

Delivering Diversity 2, published jointly by the Chartered Management Institute (CMI) and the British Academy of Management (BAM), highlights that many companies lack clear information about the diversity of their management pipeline. Eighty-three per cent of the HR leaders surveyed admitted that they need better data on BAME diversity to drive improvements.

The report finds that businesses need to apply the lessons from recent progress on gender diversity, including setting targets and publishing progression data. Seventy-five per cent of the FTSE100 companies surveyed now set progression targets for gender and 71 per cent publish related data. While only 21 per cent do so on BAME, almost half (47 per cent) of the rest say they expect to set targets over the coming year.

Petra Wilton, Director of Strategy for the Chartered Management Institute, said:

“Too many leaders have been silent on race and ethnicity and it’s time for change. The progress we’ve started to see on gender diversity shows how business can build momentum on the issue. We need to learn from what works, which means committed leadership from the top and from managers at every level, much better data on diversity throughout the management pipeline, and more transparency about progress. We have to keep a spotlight on the issue.”

The research found that many minority managers find themselves questioning how they are perceived to ‘fit’ within their company. Depth interviews conducted found that BAME managers often perceive their businesses as "silent" about race and ethnicity. Company norms and expectations about leaders still favour what one BAME manager described as “white middle class men from elite schools and universities, who tend to recruit people like them in their company”. As a result, businesses may be missing out on a more diverse set of talented leaders. The report concludes that business needs more varied role models and more widespread use of powerful interventions like mentoring and sponsorship to promote diversity.

Researchers also reviewed the websites and online materials for every FTSE100 business. Analysis revealed that just 15 companies demonstrate consistent good practice in showing their company’s commitment to delivering BAME diversity – with 50 showing inconsistent and superficial approaches.

Professor Sir Cary Cooper, President of the British Academy of Management, said:

“Although C-suite executives talk a good game on the need for diversity, they fail to action it in management roles throughout their organisations. British business has made some strides in pushing the glass ceiling for women but has failed to do the same for BAME communities, despite an abundance of research showing that diverse management teams deliver higher shareholder value and enhanced performance. Now is the time for action, before legislative action will inevitably take place. Diversity is good for work and is good business.”

Previous analysis has shown that full representation of BAME individuals across the labour market would be worth £24bn per year to the UK economy3. Most HR leaders recognise the business case for diversity, with improved corporate performance being the number one reason for taking action on diversity, identified by 75%. Yet despite the case for change, not one of the companies interviewed for the report gave their business top marks – a ‘very good’ rating – for performance on BAME.

In the wake of the research, CMI is announcing that it will develop a new network, CMI Race, to help managers across the UK deliver diversity. The network will be chaired by Pavita Cooper, a CMI Companion*, who chaired the Delivering Diversity Research Advisory Board and is the founder of diversity and talent advisory firm More Difference.

She said: “This research shows that even today, in modern multicultural Britain, many managers still feel deeply nervous talking about race and ethnic diversity at work. Every manager in the UK should be able to talk about difference with their teams in an inclusive way, and we need to see far more leadership from senior business leaders on this issue. CMI’s new network, CMI Race, will put diversity and inclusion at the heart of good management and drive real change in the years ahead.”

CMI and BAM are calling for action from businesses on seven key areas.

Seven Steps for Action

  1. Break the silence - Leaders need to re-boot the conversation on race, show commitment and communicate a clear business case for change to deliver diversity.
  2. Learn from the gender agenda - Business has shown that it can generate momentum to make change happen, with inclusive leadership at all levels and transparency about strategies, targets and progress.
  3. Face the numbers: measure it, manage it, report it- Companies need to measure BAME diversity at every level of the management pipeline.
  4. Tap into the power of sponsorship - Senior leaders need to actively seek out and meet diverse emerging leaders to sponsor them and support their development.
  5. Build diversity through ‘next up’ leadership - Role models and mentors at the next level up – not just remote role models at the top of business – can be powerful forces for change. Use innovative models like mentoring circles and reverse mentoring
  6. Be inclusive and adaptive. Build adaptive cultures that respond to the differences people bring to work. Make it clear that the company values difference so no minority employee is left questioning whether they fit in.
  7. Benchmark and collaborate - Businesses should compare performance with others in their sector and collaborate on ways to accelerate change.

The Delivering Diversity report, which includes case studies from leading companies like Aviva, Google, Lloyds Banking Group, RBS, Sainsbury’s, Schroders, and Virgin Money, is available at www.managers.org.uk/deliveringdiversity.


* CMI Companions are senior business leaders who work with the CMI to champion leading management practices

Notes to editors

Media contact:

For further information, interviews or case studies please contact:

Tristan Garrick, Head of PR and Campaigns at CMI on 07701 289 474 or tristan.garrick@managers.org.uk

Vicky Duckett or Matt Jamieson at Teamspirit Public Relations on 0207 360 7877 or cmi@teamspiritpr.com

About the research

Delivering Diversity incorporates several strands of research carried out by CMI and researchers at several universities through the British Academy of Management.

It included:

  • analysis of the ‘public face’ of all FTSE100 companies through a web-based evaluation of their diversity policies and practices
  • an online survey of FTSE100 HR and Diversity and Inclusion (D&I) leads on current diversity practice regarding BAME representation, conducted between March and June 2017 among 24 leaders, plus roundtable discussion with 13 companies
  • 26 lived experience interviews with pairs of BAME and non BAME managers at similar positions in the same organisations, exploring experiences of working life in FTSE100 companies
  • in-depth employer case studies with leading companies including Aviva, Google, Lloyds Banking Group, RBS, Sainsbury’s, Schroders, and Virgin Money.

    Report authors include:

    • Prof Nic Beech, Chair of BAM, Vice-Principal (Academic Planning and Performance), University of Dundee
    • Prof Nelarine Cornelius, BAM Council (Research and Publications), School of Business and Management, Queen Mary University of London
    • Dr Lisi Gordon, School of Management, University of St Andrews
    • Prof Geraldine Healy, School of Business and Management, Queen Mary University of London
    • Prof Emmanuel Ogbonna, Cardiff University Business School
    • Dr Gurchathen Sanghera, School of International Relations, University of St Andrews
    • Chidozie Umeh, School of Business and Management, Queen Mary University of London

    About CMI

    The Chartered Management Institute (CMI) is the only chartered professional body for management and leaderships, dedicated to improving managers’ skills and growing the number of qualified managers.

    Our professional management qualifications span GCSE to PhD equivalents, including the unique Chartered Manager award, which increases earning potential and improves workplace performance. We have been registered as an apprentice assessment organisation by the Skills Funding Agency.

    We provide employers and individual managers with access to the latest management thinking and with practical online support that helps them to embrace change, create high-performing teams and keep ahead of the curve.

    With a member community of more than 140,000 managers and leaders, we promote high standards of ethical practice through our Professional Code of Conduct, and help managers to build their expertise through online networks, regional events and mentoring opportunities.

    About BAM

    The British Academy of Management (BAM) is a leading learned society representing business and management researchers and academics from over 60 countries. BAM provides leadership in management research, education and supports the field through publication of two prestigious journals, The British Journal of Management and the International Journal of Management Reviews, running a large annual conference, doctoral symposia, more than an event per week and over 20 special interest groups.

    BAM works in partnership with key stakeholders including business schools, research funding councils, policy makers, employers, practitioner communities, national and international learned societies to advance and promote business, management and related subject areas. www.bam.ac.uk

    1/2/3 McGregor-Smith Review, 2017