Supporting small businesses and charities with Digital, Management & Leadership Skills

According to a recent survey about managers views on how to level up businesses post-COVID19, conducted by the Chartered Management Institute (CMI), more than 3 out of 5 managers said that better skills in management, leadership and digital would help boost organisations’ productivity (62%, 63%, and 65% respectively.)

In order to help businesses access these vital skills, CMI is partnering with Digital Boost, a free volunteering platform that unites leaders of small businesses and charities with digital expert volunteers.

Six million British small businesses and charities have been negatively impacted by COVID-19. This partnership will help support the UK small businesses and charities community by providing access to digitisation, management, and leadership expertise. The content will be available through Digital Boost's platform, where this community can connect with digital expert volunteers and get their advice through “Boost Calls” (1-on-1 support calls) “Boost Workshops” (interactive webinars) and “Boost Skills” (curated resources on digitisation)."

Sherry Coutu CBE, said:

“If you’re in a small business, research suggests that you haven’t made as big an investment in digital as large companies. This chronic problem has become an acute crisis now because companies who are unaccustomed to using digital tools can no longer access their customers physically, they have to do it digitally.”

Ann Francke OBE, CEO of CMI, said:

“This is an amazing initiative that CMI is delighted to be helping with to provide learning content, because as Sherry rightly says, managing and leading oneself and others is as important as going digital.”

“Digital Boost is a very human process, and I love the speed. There is no dilly-dallying waiting for an appointment. Please do get involved - you can either be on the side of asking for the help, or volunteer to help others - the small charities and micro businesses that really do need help during this crisis.

On the aims of Digital Boost, Sherry Coutu CBE, said:

“Success is that the small businesses become as digitally literate as big companies. Right now there is an 82% difference between the digital literacy of large companies and small companies. I want to smash that out. I want them to be equal, and I want them to be on a level pegging. That will have a big boost to the economy, but what it will really mean is that companies get the help they need, when they need it, and in a dignified way.“


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The Chartered Management Institute

The Chartered Management Institute (CMI) is the chartered professional body for management and leadership, counting more than 132,000 managers and leaders in its membership community. There are over 8,500 Chartered Managers and growing.

Backed by a unique Royal Charter, CMI is the only organisation able to award Chartered Manager status - the ultimate management accolade, which is proven to boost individuals’ career prospects, management capability and impact in the workplace.

About Digital Boost

Digital Boost is a non-profit free-of-charge online platform that brings together those who work in small businesses and charities with a community of digital expert volunteers. Co-founded by Founders4Schools and BCG Digital Ventures and supported by the Department for Digital Culture Media and Sport, Digital Boost aims to help rebuild our economy by helping those who work for small businesses & charities access digital expertise so they get through the COVID-19 crisis, and stay competitive in today’s digital world.