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CMI Awards of Excellence
Ned Samuels is a Corporate Business Development Manager at Splendid Hospitality Group, leading growth across the company’s 24-hotel portfolio, which includes IHG, Marriott, Hilton, Accor, and independent properties in London, York, and Scotland. He develops multi-property account strategies, identifies new opportunities, and drives sustainable commercial value within the corporate travel and events market.
Starting his career at 17, Ned has quickly established himself as a tenacious and self-driven professional, contributing to one of the UK’s fastest-growing privately owned hotel groups across economy, midscale, boutique, and luxury segments.
Ned Samuels Corporate Business Development Manager Splendid Hospitality Group
Winning the CMI Emerging Manager of the Year Award would be a defining milestone in my professional career and a huge honour.
It would recognise the commitment, resilience, ambition, and personal growth that I have demonstrated since the age of 17, when I proactively pitched my own degree apprenticeship opportunity, aligning Splendid Hospitality Group with the CMI and University of Leeds.
To have this journey acknowledged, from Sixth Form student to a trusted and impactful member of the Sales team within a hospitality business employing over 2,500 staff nationwide by the age of 21 years old, would be incredibly meaningful and affirm the tremendous value of apprenticeships in developing future workforce leaders.
"Just being nominated and shortlisted for this Award is already a huge honour. Winning this award would be incredibly meaningful to me because it would recognise the approach I choose to take, which is leading with kindness, positivity, and support. I genuinely believe that when people feel valued and encouraged, they perform at their best, and this would celebrate the impact of creating a positive and empowering environment. "
"Winning this award would be an incredibly meaningful milestone in my professional journey. It would represent the recognition of not only my personal efforts, but the value of apprenticeships as a credible and impactful route into leadership and management. "
"Recognition for the hard work that I have contributed to the business, and evidencing my development as a leader from working with project teams. This would also prove influential as I continue to be an alumni support contact for local students, particularly at my previous schools and colleges."
Summer Brookes works in Internal Sales for a natural and hybrid ventilation supplier, supporting customers across the South West and Scotland. Known for her enthusiasm and positive approach, she enjoys building strong customer relationships and contributing to sales activity through accurate data management and effective communication.
In her role, Summer also supports the training and coaching of colleagues, sharing knowledge and best practice to strengthen team performance. She is committed to continuous professional development and takes pride in contributing positively to both her team and the wider business.
Esther Oywumi is a Business Graduate at Lloyd’s of London, currently completing a CMI apprenticeship alongside her role. She holds a BSc in Psychology and an MSc in Organisational Psychology from the University of Manchester, which underpin her strong interest in people, leadership, and organisational effectiveness.
During her graduate scheme, Esther has completed rotations in Financial Risk Management, Regulation Engagement & Change, and Communications and Stakeholder Engagement, applying leadership theory in complex environments. She is an active member of the Lloyd’s Early Careers Committee and is committed to giving back, recently completing a half marathon to raise funds for The Passage.
Jake Slack is a Chartered Management Degree Apprentice at Safran Electronics and Defense, rotating through six-month functional placements that combine full-time roles with responsibility for project delivery. His experience spans supply chain cost analysis, production management, process improvement in Original Equipment Repair, and project leadership in Research and Development, where he assessed the application of new materials to Safran’s portfolio.
These varied placements have given Jake clear insight into the tangible impact of his work and strengthened his ambition to develop as a leader. Outside of work, he competes in mountain bike races across the UK, including winning the 100km ‘Hell of the North Cotswolds’ event, and actively supports his community through charity fundraising and guest speaking at schools and colleges.
At 21 years old, Ned is a tenacious and self-assertive Corporate Business Development Manager, responsible for leading the growth of the corporate sector across the Splendid Hospitality Group hotel portfolio.
Starting his career with the company at just 17, Ned now strengthens Splendid Hospitality Group’s presence within the corporate travel and events market by delivering a multi-property account management strategy, while identifying new opportunities that generate significant sustainable commercial value for the hotel division of the company. Ned covers the national hotel portfolio including hotels under the IHG, Marriott, Hilton, and Accor brands, plus independent hotels.
Splendid Hospitality Group is one of the UK’s fastest-growing privately owned hotel groups. The 24-hotel portfolio spans London, York, and Scotland, covering economy, midscale, boutique, and luxury market segments.
