Maximising Customer EngagementMonday 16 November 2020
No business has escaped disruption during the Covid-19 pandemic; no sector has been unaffected, digital remote working is now part of life and online retailing has come of age. The businesses that survive and flourish in this radically changed environment will be the ones who can rethink their relationship with their customers. As disorientation clears and the customer habits of the new normal emerge, there are big lessons to learn and advantages to be gained.
In this session...
we will explore how changing expectations from customers are creating opportunities for the business who are ready to seize them.
We will look at:
- The convergence of human and digital interaction into a seamless customer experience
- The increasing demand for B2C level experience in a B2B customer setting
- The evolution of home technology and connected devices and their impact on customer experience
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